Fast forward to December 2026. What story will we be able to tell about The Miracle Inn’s first six months?

The Miracle Inn is a baby, barely six weeks old. We have a growing membership (35+ people) and a healthy number of e-newsletter subscribers (250+). We are holding ‘no agenda’ CLUB meet ups three times a week, an OPEN MIC once a month and have recorded our first JUKEBOX podcast (released soon).

In these early days, we are in listening mode. What we are hearing will guide what we will be doing over the coming months, and what we do will form the story we will tell in December 2026 - we’re not quite sure what it will be. Here’s what we’re picking up:

People are arriving at The Miracle Inn because they are concerned about hyper-individualism. They can see how it:

• (a) contributes to the many personal, social and environmental harms we are witnessing today, and

• (b) keeps us apart from one another (and nature) and therefore less able to take the collective action required to address these harms.

They are here because - at some level - they want something to be done about hyper-individualism.But many want more than that, they are arriving here to do something, with others, about it. This is what we exist to enable, so what precisely is it that we should start to enable?

The conversations we’ve been having have helped us get a sense of what sort of action people have an appetite for. That conversation is far from over and will go on forever, but we’re itching to get started and I think we’re ready.

So, what is it that our members and followers would feel comfortable doing as a first collective action on hyper-individualism? And what about a second and a third? Some thoughts below based on what we’ve learned so far:

What we’re hearing is that the first action needs to feel easy and achievable, but still useful and purposeful. Encouraging people to run before they can walk so often fails, but the action can’t feel trivial, it needs to feel like part of something bigger and a first step on a journey.

For example, what if twenty people all did the same thing but in twenty different places around the UK? They might all stick up ten posters or stickers saying ‘join a club’ in random locations (legally of course) in their neighbourhood. It is a tiny act, but that’s two hundred prompts that might just nudge a hundred people to join a club and therefore add a stitch to the social fabric of their place.

A second action, one level up, might be to map the clubs and groups that exist in their neighbourhood and share that map on a few community noticeboards. This could then lead onto a third action: popping along to one of those clubs or groups to learn more about it with a view to maybe joining as a regular.

Comments are open, we’d love to hear your thoughts on this as an approach. Does it feel right? Shall we try ‘join a club’ and see how that goes? It would be great to get something going in August.